NASA is Rocket Science; Employee Engagement is Not

Last week I asked if you have the conviction to put your piece of the puzzle in place and lead an employee engagement revolution in your company or on your team. You are back, so my guess is you have the courage and determination to tackle the global disengagement epidemic, and for that I applaud you.
Why? There is no getting around the fact that there is a direct correlation between employee engagement and profitability. The most successful companies in the world have the highest levels of employee engagement, and they realize other important benefits, such as:
- Increased productivity, customer satisfaction, performance, profitability and employee retention.
- Decreased safety incidents, theft, absenteeism and quality defects.
Many solutions in life are not rocket science and employee engagement is one of them. In my decades of experience leading global Fortune 500 communications teams and advising CEOs, I discovered that there are four things you need to do to engage employees:
1. Get the Right Person in Every Chair.
2. Create a Line of Sight Between What Employees do Day-to-Day and the Company’s Goals.
3. Create a Two-Way Communication Culture.
4. Recognize People.
In my forthcoming book If Not Your Who? Cracking the Code of Employee Disengagement, I delve into each of these four areas, providing concrete action items to help you on your journey. In my next four blog posts I’ll share tips from my book. Why? If you are reading this, you’ve got what it takes to succeed and I’m passionate about providing you the tools to help you go forth and conquer. Employees are waiting.